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The MBD² Graduate Institute is our advanced, application-level series for individuals. A challenging
mixture of workshops and problem-solving,
coaching clinics held
every quarter, the MBD² Graduate Institute not only builds on the fundamentals
of your first level learning experience, but also takes you to a higher performance level in your business development role.
This second level in professional
development is a true immersion program. It
delves further into the topics covered in
the initial workshop and features exercises to critique and improve your technique and follow-up activities to help you practice and implement
your learning.
The MBD² Graduate Institute Curriculum
The MBD² Graduate Institute curriculum gives participants an opportunity to hone their skills and deepen their understanding of the
application of the MBDi Business Development Process in a protected environment with other MBD
Professionals.
During the sessions, you will engage in role-playing exercises, real-world case studies, group activities and problem-solving exercises that allow you to apply what you are learning to the day-to-day business of managing existing accounts and developing new business.
You're encouraged to challenge the basic premises and concepts under which you’ve been operating.
You'll recognize the fundamental difference
between short-term buy-sell behaviors
emphasized by traditional selling and proactive Business Development processes
which enable you to leverage your
problem-solving expertise into revenue.
Graduate
Institute Details:
·
The new Graduate Institute
will meet for two consecutive days every
quarter for one year. Simply stated, the
course will run over a year long term
consisting of four two-day sessions for a
total of eight class days.
·
Class size will be limited to
maximize class interaction and ensure
individual attention for each participant.
Within each two-day period all of your
questions and applications will be answered,
as well as problems solved, scripts shared,
role plays done and new material covered.
·
Each class will form a unique
group that will track with their classmates
throughout the year to maintain class
continuity, strategic networking and peer
accountability. Additionally, there will be
opportunity to engage with your classmates
on challenges they are experiencing. During
the interim period a separate webpage will
be made available to facilitate the sharing
of information and assisting each other.
Bill Scheessele will lead each Graduate
Institute class and supporting instructors
will be invited to present based on the
particular material being covered. Personal
coaching will be available between classes.
·
There will be two Graduate
Institute classes per year. The first class
will begin in the 3rd quarter of
2008 (July) and will run through the 2nd
quarter of 2009 (April) with the following
class dates: July 14 & 15, 2008; October 13
& 14, 2008; January 12 & 13, 2009 and April
20 & 21, 2009.
For more information about the Graduate Institute,
call 800.553.7944. Ext
14, or Click Here.
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