Now Offering Virtual Online Course:
Mastering the Art of Business Development
Extensive, Comprehensive, Instructor-Led Curriculum Delivered Online
8 Sessions over 8 Weeks
Limited Seats | 90-Minute Sessions
What You’ll Learn
- Gain the thinking, behavior and skills for proactive client engagement and revenue generation.
- Know how to identify and disqualify unprofitable opportunities before investing resources.
- Use the proactive steps of the MBDi HUMINT® Client Engagement Process for the quality intelligence needed to move opportunities through your pipeline.
- Develop a better understanding of the psychology of how and why customers “buy” when making sourcing decisions.
- Learn to encourage customers to participate in your Opportunity Identification and Qualification (OI&Qi) phase, rather than being drawn into their RFP process.