Comfort Zone Archives | MBDi

Conceptually – Stay outside your comfort zone

Conceptually – Stay outside your comfort zone

In Business Development, it's never about you. It's all about the client and their needs, their concerns, their perspective of the problem, and ultimately, their decision about the solution. In [...]

Stay Outside Your Conceptual Comfort Zone.

Stay Outside Your Conceptual Comfort Zone.

Use your homework prior to every call to stretch yourself conceptually and mechanically. Find out what you don’t know about your client’s business. How do they really make money? Who are [...]

Contact Us

Thank you for your interest in MBDi. Please fill out the contact form below and one of our team members will be in touch with you shortly.

In this White Paper you will learn:

The different psychological profiles of BD Majors verses BD Minors
Criteria to evaluate personnel for a BD role
Why behavioral psychology is a critical knowledge competency for success in Business Development
The four distinctive BD roles and how to understand, assess and coach those individuals critical to revenue growth

Your Information will never be shared with any third party.

In this White Paper you will learn:

The eight-element approach to turning around revenue growth
Critical components for a high performing BD organization
Is it possible to change the culture of a BD organization?

Your Information will never be shared with any third party.

In this White Paper you will learn:

What a new BD culture incorporates
Why BD culture change produces a greater return on investment than strategy
How external catalysts are critical to changing BD culture

Your Information will never be shared with any third party.

In this White Paper you will learn:

Why trust is important in developing business
Why a client engagement process mapped to a qualification/disqualification phase is necessary
The three early shaping environments impacting your revenue results

Your Information will never be shared with any third party.

In this White Paper you will learn:

What the true ROI is for training and development investments
How installing a purpose-driven client engagement process impacts pipeline quality
Why to fund education, coaching and professional development for effective customer engagement thinking and skills

Your Information will never be shared with any third party.

In this White Paper you will learn:

The missing link in most Business Development processes
What is HUMINT^® and why it's a critical component in intelligence gathering
How credibility in BD is determined by the level and type of questions asked

Your Information will never be shared with any third party.

Issue Paper:

Hiring retired senior military personnel for Business Development positions is a common practice in the Government Contracting industry. No matter how rational the custom of having retired military personnel call on their former subordinates now running government agencies or departments may seem, this scenario actually produces three troubling contradictions, one each from the individual, the corporation and the marketplace.

Your Information will never be shared with any third party.

In this White Paper you will learn:

Key Indicators of Revenue Growth Stagnation or Contraction
Stovepipe to Strategic: Restructuring the Business Development Model
Steps for Implementation
Assess the Present State of a Business Development Organization

Your Information will never be shared with any third party.

In this White Paper you will learn:

Indications of Business Development model problems
Business Development Strategy, Planning and Capabilities
Opportunity Identification & Qualification vs. The Crystal Ball.
Business Development Professionals vs. Door-Openers and Butterfly Catchers

Your Information will never be shared with any third party.

Issue Paper:

Few positions have the success of an organization weighing upon them like those in Business Development.
Once the hiring decision is made, a substantial and long-term investment of time and finance is required to launch the individual to the point where they are building relationships, qualifying and shaping opportunities and building a pipeline.

Your Information will never be shared with any third party.

In this White Paper you will learn:

Do You Need a Special Ops Team of Super Hunters for Your Organization?
Should You Stand Up a BD Strike Team?
Characteristics of a BD Strike Team Leader
Stand Up and Deliver: The Strategic Advantage

Your Information will never be shared with any third party.

In this White Paper you will learn:

A proven Intel Gathering Strategy to fortify decision-making and drive revenue results
The difference between companies that make good “Pursuit/No Pursuit” decisions and those that don't.
The five stages of the Intelligence Cycle

Your Information will never be shared with any third party.

In this White Paper you will learn:

Lifting a page from the small company Business Development playbook can be a game-changing strategy in this transformed environment.
Game-Changing Structure Strategy
The Case for Professional Development

Your Information will never be shared with any third party.

Issue Paper:

Want to get inside your customer’s head and discover the real issues? Then go to the source and just ask!
Are you gathering Data or Source HUMINT ®

Your Information will never be shared with any third party.

Issue Paper:

Determining Barriers & Overcoming Obstacles to Growing Revenue in a Recessionary Economy
Moving the Needle in Tough Times

Your Information will never be shared with any third party.

In this White Paper you will learn:

Guidelines for leveraging products and services to international military/defense markets in Government Contracting.
Top Ten List for International Business Development Success in Government Contracting

Your Information will never be shared with any third party.